THE VARSITY SENTINEL
The Definitive Record of Local High School Athletics
What We Are
The Varsity Sentinel is a community-driven digital newspaper devoted to high school and club sports. We cover every game, every athlete, and every story the big outlets miss — from Friday night football to spring track — and we publish them with the craft and care of a real newsroom.
Who We Reach
Our readers are the families, students, alumni, and fans who live and breathe local sports. Every story is geo-tagged and organized by school, conference, and sport, so your community finds your coverage first.
The Partnership
We're inviting local high schools and club teams to become Sentinel Partners. Your student reporters, coaches, or boosters write the stories from the inside — we provide the platform, the audience, and the publishing tools. In return, your organization earns a share of the advertising revenue generated around your content, plus a paid commission for every article you publish.
Ad Revenue Share
A portion of all advertising revenue generated on pages featuring your school's teams, articles, and photos flows back to your organization — every month, for as long as the content lives on the Sentinel.
Per-Article Commission
Earn a flat commission for each published article your organization submits. The more your community reports, the more your program earns — funding equipment, travel, and team needs.
Why Partner With Us
Your Stories, Published
Student reporters earn real bylines on a professional news platform — a portfolio builder for journalism and communications programs.
New Revenue Stream
Turn game coverage into program funding through ad revenue sharing and per-article commissions.
Built-In Audience
Reach families and fans in your zip code who already read the Sentinel for local sports coverage.
Zero Cost to Join
There's no fee to partner. We provide the platform, hosting, and editorial tools — you provide the stories.
Let's Tell Your Story Together
Ready to give your athletes the coverage they deserve and earn for your program? Reach out and we'll set up your partnership.
© 2026 The Varsity Sentinel — Prepared for prospective community partners.